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Tapeeze launches Moomin Collection

For the first time ever, you can link your regular bank card to a Moomin card - and pay with it just like normal. Change card, not bank! Let us introduce our latest collection, developed together with Rights & Brands – the global agency for the Moomin brand.

The first designs in the collection feature some of the most beloved characters in the Moomin world – Moomintroll, Little My, Stinky, and the hattifatteners. Just like in the Moomin universe, it’s often in the small, everyday moments where the magic happens. With our cards, even something as ordinary as paying becomes a way to express who you are.

When you activate your Moomin card, you link it via the Tapeeze app to your regular bank card. It uses the same bank, PIN, and security as the bank card you’ve linked – but instead of paying with something generic, you’re paying with a card that actually feels more like you.

Moomin card 1 Moomin card 2 Moomin card 3

More than just a card

The Moomin Collection is part of our fast-growing range of commercial cards, where we already collaborate with sports clubs and brands in Sweden and internationally. For retailers and partners, this represents a unique opportunity to offer an official, licensed product that combines:

  • Secure functionality – works exactly like the user’s regular bank card, approved by Visa and Mastercard.
  • Multi-functional card – tap to share links, like your digital business card. The companion app also gives you access to selected benefits.
  • Personal design – cards that spark emotions and create engagement.
  • Collectible value – iconic characters and limited collections.


“With the Moomin cards, we take a big step in our ambition to make payment cards more personal and fun – turning an everyday product into a part of people’s identity, not just a piece of plastic from the bank.” – Filippa Adolfsson, CMO, Tapeeze


How it works:

  1. Download the Tapeeze app
  2. Link your Moomin card to your regular bank card
  3. Start using it immediately – same bank, same account, same PIN, brand new feeling

Are you a retailer or partner interested in learning more or exploring collaborations? Contact us at sales@tapeeze.com.

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